The name’s Bond…

GQ UK create a wonderful advertorial to celebrate the launch of the new 007 fragrance.

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GQ have literally gone to town with the October 2012 issue. It’s full of the usual high quality photography and editorial that you would expect from a quality, best-selling gentlemen’s magazine. They have really gone the extra mile however, with the feature that accompanies the advert for the new 007 fragrance!

It’s a twenty page tour de force, full of excellent snippets exploring the world of Britain’s most famous secret agent. There are stunning infographics explaining how to tie the ‘four in hand knot’, step-by-step instruction on how to prepare and serve Bond’s favoured tipples and nibbles and maps showcasing Bond’s London alongside road trips and photography of his legendary gadgets.

It’s a terrific piece of editorial work and is the perfect companion for Bond’s half century blu-ray boxset. Check it our via all good magazine retailers.


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Magazine designer... Great page layouts... Always hits deadlines... Always hits budgets... Picture editor... Blogs a bit... Husband... Father of two

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